At 74, I've tried my fair share of creams over the years — some too heavy, some too scented, and many that made promises they couldn’t keep. But I.B.U is something special.
💧 Perfect for Aging Skin:
As skin matures, it needs hydration without heaviness — and this cream delivers beautifully. It soaks in quickly, doesn’t sit on the surface, and leaves my face feeling soft, smooth, and comfortable. No tightness. No shine. Just healthy-looking skin that feels cared for.
🌿 Kind to the Skin (and the Planet):
There are no harsh chemicals or overpowering perfumes here, which is a blessing for sensitive, thinning skin. And knowing it’s made without animal testing or animal ingredients? That matters deeply to me — it’s a small act of kindness I can feel good about every day.